A comment piece by Owen Jones in today’s Guardian. I think it’s rather optimistic to think that this is a tactic only gone in for by the right:

The modus operandi of the right is to target anyone vaguely leftish and make the debate about them, rather than what they believe. I’ve written this before, but if you believe in social justice, they will find any reason to trash you. If you’re too poor, they’ll accuse you of envy; too rich, of hypocrisy; too young, of naivety; too old, of being a dinosaur. Above all, the right obsessively hunts anything that can be twisted into hypocrisy. If you think poverty is basically a bad thing and something needs to be done about it, then you have to live in a shed and forage for berries, otherwise you are a hypocritical champagne socialist.